A Practical Five-Step Strategy to Get More Social Media Followers as a Writer

A Practical Five-Step Strategy to Get More Social Media Followers as a Writer Right at this moment, there are millions of pseudo-influencers online trying to hot-take their way to fame. If youre one of them, you can move on to the next article. This one isnt for you. This is for the people with a genuine message burning inside. The people who have something important to say but cant seem to get any traction. The people who, no matter how hard they try, arent getting new followers. The people who are starting to get discouraged. Do This For A Month And See What Happens. Focus on one social media channel for one full month. The most important fact to understand about social media is that it is one (and only one) aspect of your strategy to gain readers. In general, you want people there for as short a time as possible. Your ultimate goal is to move people from social media (a channel you cant control) to an email list (a channel you can control). When you have peoples email addresses (as in an email list), you have an almost-guaranteed way to get a hold of them. When you send an email to your email list, theres no complex algorithm to understand. Just write a good email, send it to people, and, if it interests them, theyll pay attention. Your social media channel, on the other hand, is not something you can control. Since you only have peoples social media handles, your ability to contact them is tenuous. Its based on a platform and an algorithm you have no control over. But most of all social media eats up a significant amount of the most valuable resource you have as an entrepreneur: Your time. The Practical 5-Step Strategy Make a list of all the social media channels youre on and the number of followers. Browse through each social media channel to determine where you have the most activity, but most of all, the most engagement. Choose a channel to focus on for the month. Research (and use!) the best practices for your chosen channel. Were all so busy we throw the same graphic on Facebook, Twitter, Pinterest, Instagram, Snapchat, whatever, and call it a day. Not cool and not productive. No more! Find out the ideal image dimension sizes for your chosen channel. Make your graphics for that channel. Figure out the content people respond to most. Emulate its style and use it for your own content. Consider video. Your goal is to become an expert on the best practices of your chosen channel. Use your extra time to dig into another lead generation method. Here are a few to consider. SEO (Excellent post from our expert) Guest Blogging YouTube Paid Media Quora Podcasting There are dozens more of these Pick a strategy outside of social media. Test it. See what results you get, then try another if its not working. Youll be shocked how you can change your results when you focus on being an expert on one channel instead of seven. If youre not sure which to pick, we can vouch for the fact that theres huge potential in organic SEO if youre patient. (We grew a New York Times bestselling authors monthly blog traffic If It Doesnt Work After a Month, Do This Try another one. Keep testing until you find a channel that works. Keep trying to crack the code for the channel youre focusing on for that month. And, as you dive in, remember: Everyone started at 0 followers. What If Nothing Works If you cant get traction after trying every single social media channel out there, people arent resonating with what you have to say. Its time to re-evaluate your message. Survey your people. Ask what they want to hear from you, then provide it. Youre not the first person to run into this issue. In fact, youre not the first person to run into this issue today. Dont be discouraged. Dont give up. Instead, focus on systematically testing the different platforms to see what performs best for you. Theres no silver bullet here. It will take a lot of effort and elbow grease, but the end result will be worth it. And remember, youre not alone. Invest in your personal growth, and if you ever need someone to talk to about your next steps, consider dropping us a line.

How to Give a Great Group Presentation

How to Give a Great Group Presentation No matter how much you plan (or hope) otherwise, its nearly impossible to make it through your college career without having to do some kind of group presentation. Whether its for an introductory course or your senior seminar, group presentations are part of everyones college experience. And nearly everyone has had a bad experience working and presenting as a group. So just what you can do to make sure that your required group presentation is one to remember in a good way, of course? Step One: Make Sure Everyone Carries Their Own Weight Easier said than done, though, right? This step is the most critical but also the most challenging. From the beginning, however, it can be helpful to outline what everyone will do from start to finish. That way, if someone starts to slack off, its clear whats happening and you can discuss it with the group member, discuss it with the rest of the group or, if necessary, discuss it with the professor. Unfortunately, too, even if people try to pick up someone elses slack in a group, that discrepancy inevitably becomes apparent during a group presentation. And the last thing you want is someones laziness sabotaging your entire groups work, from start to finish. Step Two: Schedule Deadlines and Rehearsals in Advance As a college student, it can be incredibly difficult to manage your time. And no matter how hard you might try, things inevitably end up happening that prevent you from planning well in advance. However, since you know the unexpected always threatens to happen, plan as much as possible as early as possible. At your first group meeting, set a timeline for when things will be done. Schedule group meetings, deadlines, and rehearsals well in advance. In essence: dont plan to cram by scheduling an all-night stress fest the night before. Even if everything goes smoothly during your work session, everyone will be exhausted the next day. And tired group members are much more like to make errors and otherwise self-sabotage the group presentation everyone worked so hard to put together. Step Three: Present Together and Cohesively If youve been assigned to deliver a group presentation, make sure youre having different people present one main presentation, not having different people present different presentation. (And no, having everyone split going through the Power Point slides doesnt count as cohesive.) How can your groups material best be delivered? What presentation strengths do your group members have? What goals must you meet during your presentation? Whats the best way for everyone to come together to make sure those goals are met? Step Four: Have back-up (like an understudy) for each part of the presentation. If youre putting in the effort to have a great group presentation, dont let fate get in the way of all of your efforts. Even if youre dividing up your presentation, make sure at least one other person can serve as a backup presenter for every part of your delivery. Even if everyone is carrying their own weight, you never know who is going to get unexpectedly sick or face a family emergency. If you, as a group, can all sub in for each other, youll not only work to prevent unexpected disaster when it comes to your grade, but youll reinforce your own mastery of the material (and its delivery). Step Five: Do at Least One Rehearsal You may think you can just briefly mention what youre going to cover in the presentation and then be good to go. And while this can be helpful, you might surprise yourself by realizing what you can learn by doing an actual run-through. Even if you think youre being clear, your fellow group members can provide positive, constructive feedback about where and how you can improve. And while that may seem temporarily uncomfortable, its a lot easier to deal with than the permanence of a bad grade. (Side note: When doing your rehearsal, talk about what each person will be wearing. You dont want some members showing up in formal clothes while others show up in shorts and flip-flops.) Step Six: Remember that Everyone is Presenting the Entire Time The main aspect of a group presentation is that the group is presenting the entire time. This means that, even if your part is over, you dont get to just sit back, secretly check your phone, and stop paying attention. Everyone in your group needs to remain attentive, alert and engaged during the entire delivery. In addition to making your overall presentation look better (your professor, after all, will inevitably notice if your entire group stops paying attention by the time the last presenter is up), youll be better equipped to step in if someone is struggling or to answer questions if and when they arise. Step Seven: Celebrate Afterward! Group presentations are such a pain because, well, theyre such a pain. They take a lot of hard work, effort, coordination, and teamwork. Consequently, celebrating afterward is most definitely in order. Rewarding yourself as a team can be a great way to make sure your group presentation experience is one to remember in the positive way youd hoped.

Mcdonalds restaurants(Just in time and Lean Production concepts) Research Paper

Mcdonalds restaurants(Just in time and Lean Production concepts) - Research Paper Example In an eFS Network, a business, which functions as a B2B marketplace, assists sales as well as acquisitions to the foodservice industry. Main Competitive Base Identifying the value of the supply chain in preserving quality is one of McDonald’s competitive again, and consequently McDonald's plans to form long-term dealings with a restricted amount of suppliers. Suppliers are generally scrutinized to ascertain that they can meet McDonald's necessary standards. Repeat orders indicate that suppliers can be sure of continued existence and development, whereas McDonald’s constantly enjoys consistent, high quality products. McDonald's highlights its firm principles supported by quality, value and hygiene. McDonald’s as well records the source of each product, which allows the business to manage each link within its supply chain (Facella & Genn, 2008). Figure 1: McDonald’s food supply chain structure (Source: McDonald’s) Figure 2: Length of McDonald’s supplier relationships in UK and US (Source: McDonald’s) McDonald’s lately went through drastic strategy alterations to serve their customers in an enhanced manner. In its earlier system, the company would prepare several sandwiches at once, and place in a warming bin until bought by a consumer. Here, management had to forecast how much foodstuff had to be set aside accurately. Accurate forecast had to be employed because if there were not an adequate amount of foodstuff placed on hold, this would generate the issues of rise of waiting times for consumers and a lot of food would create waste of expired products. McDonald’s radically transformed their approach with the intention of staying competitive with other fast food businesses. Inventory Management McDonalds follows a Just in Time (JIT) method of inventory management, which is the system of delivering produce to consumers the moment they have ordered for it, with least delay between order placement and rec eiving it. McDonalds does not start to cook or preheat its stuff until it gets a customer order. This makes the finished food item in the inventory for the smallest possible time. This facilitates suitable inventory management and decreases leftovers while providing maximum satisfaction to the consumer. Some of the obvious benefits of shifting to JIT system are; (1) Better quality of food - The burgers are prepared fresh for the consumer and therefore, offer utmost satisfaction. Increased customer satisfaction creates consumer retention as well as improved sales. (2) Improved customer service: McDonalds earlier used to make â€Å"special orders for customers while dishing out precooked burgers from the inventory to most customers. Hence such special orders were dreaded by the staff and used to freak them out† (Lai & Cheg, 2009); the staff, now following implementation of the JIT system, is more composed and provides improved service to the consumers. This improved customer se rvice is conditional on the capacity to make burgers quicker. McDonalds is capable of dealing with the demand a lot better. It does not have to waste time in determining the approximate sales hour by hour and maintaining inventory. (3) Improved costs: The holding expenses for the raw material such as â€Å"bread, beef, cheese, chicken† (Lai & Cheg, 2009) is quite high due to their spoilage costs. In the previous system, McDonalds used to keep a high inventory

Ethnography The Quarry and the Lot by Mark Wallace Research Paper

Ethnography The Quarry and the Lot by Mark Wallace - Research Paper Example Discussed in the novel are the aspects of memory as well as the history of the suburban culture in American life. The novel thematically focuses on love imminent in the community in spite of the conflicts had. This is evaluated in reference to the human limits exposed in the character’s conducts, interactions, and dialect. The author focuses on love as a theme in an insightful way which presents the reader with an interesting literary piece which is both captivating and interesting to read. In as much as there is evidence of instances of conflict in the narration, what comes out strongly is the love that holds most members of the community together. The book starts with the information about Joseph Klein’s death. Wallace states, â€Å"The evening after I heard that Joseph Klein had died in a fire†¦ †1. The events that follow the death of Klein bring the community together. In some way, the death overshadows the conflicts that were in the community. For insta nce, the narrator calls many people who had been silent from the community for a significant time. Martha insists they call, Joseph’s father, Walter. ... The silence between them portrays the conflict that characterizes the other members of the community. On the other hand, the love that holds them reflects the greater love that brings the community together even in times of grief. The love comes out even in the case of conflicts. For instance, Joseph Klein was not such a loveable character in the narration. His violent ways could have made many to shun him. However, his death revels that in spite of his traits, the members of the community still appreciated him. The conflict in this case comes in the fear they had over him. Wallace states, â€Å"We had all been powerless where Joseph was concerned.†2 This highlights the fear the Joseph evoked amongst his community members. However, the love is later revealed when it is stated, â€Å"So Martha and I sent the proper flowers and condolences to the family and called a few other people we thought should know.†3 This reflects the twists that characterized the communityâ€℠¢s culture. When Joseph was alive, he could have passed for a bad character in terms of behavioral traits, however, the community members assume this on his death. The love in the community makes them overlook what could have been viewed as secrets. Joseph was not a character whose behavior was unacceptable. Therefore, it appears rather ironical that his death causes a stir in the community. The anticipation would have been his death could have been celebrated. The culture reveals that secrets are overlooked. The plausible reason could have been that the overall feeling of love could have been the cause. Love is brought through relationships as well. For instance, the relationship between the

The quality of life for all humans Essay Example for Free

The quality of life for all humans Essay If the governments of the world adopted a socialist philosophy and economy, in recognition of the fact that we are all stuck on this rock together, the quality of life for all humans would greatly improve. First, there would no longer be a need for war. With a sense of global community and the accompanying economy there wouldnt be any motivation to wage wars with each  other. There would be no super-powers, no struggle to attain land or control natural resources. Humans are the only animals in nature that kill each other for reasons of greed and power. How refreshing it would be to finally evolve beyond our current bellicose nature. If we banned together as a world wide society, we could, at long last, live in peace. Next, we could direct our resources and efforts toward fighting the diseases that afflict us. A socialist-based economy would practically eliminate hunger by providing  enough sustenance for everyone, and that would effectively end our battle with malnutrition. Without the political walls put up by governments around scientific and  medical research, we would be able to pool our knowledge and further advance our understanding of medicine. Searching for cures and treatments of diseases would no  longer be a competitive, profitable endeavor. Finally, the only way humans as a race can hope to progress is first by becoming peaceful in nature and, secondly, by joining together and concentrating our efforts on gaining an understanding for where we fit in the universe. We would all benefit from such a focusing of effort. When we shift our attention from the rat-race pursuit of going to work just to maintain what weve acquired, to a more meaningful quest for real understanding, we truly will separate ourselves form the animals. The  exploration of our universe, for example, is in its zygote stage; we know little enough about the community in which we live. How can we be so egocentric as a race to be on a tiny planet in a vast universe and not explore our surroundings with sincerity, as we fight over narrow strips of real estate? Perhaps through the exploration of space we may encounter other forms of life,  possibly even intelligent. Statistically, it is highly unlikely we are the only place in the whole universe where life exists. Seeking out other forms of life and even communicating with them would move us toward being involved in a universal community. But our first step must be taken here on our home planet. Socialism is this first required step in allowing man to reach his potential. It would provide an environment in which a greater understanding would evolve. We could be free of wars, disease and other problems that plague us today. There would be less need for a government and more resources would become available for meaningful purposes.

Students Death Raises Concerns about Weapons Essay -- Journalism Viol

Student's Death Raises Concerns about Weapons Brett Schweinberg, a 19-year-old Emerson student and Brookline resident, never imagined that a night intended for so much celebration in Boston could end so tragically. Schweinberg was one of an estimated 80,000 revelers who flooded the streets of Kenmore Square and the Fenway Park neighborhood in the early hours of Oct. 21, following the Boston Red Sox’s ALCS victory over the New York Yankees. â€Å"It was really a happy, fun, cheering crowd,† Schweinberg said. â€Å"It was a Mardi Gras parade with no route and no floats. It wasn’t a violent affair, and it certainly wasn’t a riot.† However, the vibrant atmosphere quickly dissipated when members of the BPD, some mounted on horseback and some armed with less-lethal FN-303 launchers, took action to quell and disperse the crowd. Schweinberg, who was watching the crowd from the beams of Fenway Park’s left field wall, sustained two injuries when he was hit with pellets from the compressed air rifle. Far worse for Schweinberg, however, was witnessing fellow Emerson student and journalism major, 21-year-old Victoria Snelgrove, suffer a fatal wound to the eye shortly thereafter. â€Å"She dropped to the ground like a sack of potatoes. She started bleeding profusely out of the face,† Schweinberg said. Several hours later, Snelgrove was pronounced dead at Brigham and Women’s Hospital. Her tragic death has cast a wave of criticism on the BPD’s decision to use one of the newest less-lethal technologies – a weapon the BPD had never used in a field situation– on a mostly college-aged crowd. The FN-303s were purchased by the BPD last summer for the specific purpose of controlling potential protests at the Democratic National Conven... ...joined together to form The Campaign to Ban Less-Lethal Weapons and circulate a petition with the goal of imparting a ban within the city. The petition states that: â€Å"First, these weapons must be re-classified as lethal. This is not only accurate, but it ensures that these weapons are used only in situations that would otherwise justify the use of lethal force.† Other conditions stated in the petition include independent testing for all weapons and additional training for law enforcement officials according to weapon manufacturer specifications. However, Terrill thinks there is little possibility that the FN-303 will be used by the BPD again. â€Å"In a city stung by one incident, regardless of what the science or research shows afterwards, city officials are usually very reluctant to use that weapon or permit a public policy where it would be used again.†

Moral Values and Social Boundaries Essay

Thesis statement: Certain limits should be applied to the constitutional right of ‘Freedom of speech’ as it encourages ethnic speech (ethnically and racially discriminating talk) A restriction on free speech is very essential on college campuses. Political correctness is found to be a mere attempt to be sure that everybody on campus feels welcome and is able to learn as per. Certain limits should be applied to the constitutional right of ‘Freedom of speech’ as it encourages ethnic speech (ethnically and racially discriminating talk) in educational institutions. Racially offensive speech in US institutions has led to several problems. Ethnic speech is widely evident in educational institutions. Racial jokes and ethnic speech are also prevalent in work places. Ethnic speech creates inferiority complex in lower classes. It is also against the policies of affirmative action (Arthur, 2004). The reason for the unacceptability of racially offensive talk is that the intentions behind them are always bad. They do exploit racial stereotypes and the talk often becomes offensive. Limits on freedom of speech are justified as there is a big relation between freedom of speech and racial speech. Look more:  ethnic group examples essay It is high time that we eliminate racially offensive talk from our society. For that the most important step is a restriction on the freedom of speech. The absence of limit on freedom of speech encourages racially offensive talk in college campuses in US (Arthur, 2004). Racially offensive humor is increasingly unacceptable and is based on the concept that certain ethnic groups are superior to others. Ethnically superior groups are of the belied that they do have very right to make fun at other inferior groups. The powerful faction has always assumed that they are superior to others in its race and culture. These ethnic groups will try to put down other inferior groups in order to strengthen their own group (Arthur, 2004). The superior group will thus feel no guilt in hurting the feelings of the inferior group. Ethnic and racial speech is generated out of this superior feeling and undermines the unity and cooperation prevailing in the society (Arthur, 2004). Had there been a limit on the freedom of speech, these kinds of racially offensive speech would have disappeared from the educational institutions in US. Even though freedom of speech is quite important as far as American society, a restriction on it is the real need of the hour. Uncontrolled speech may result in further segregation and racial classification. Offensive speech, of any form, should be discouraged so that it would not further create problems in the already segregated society. The panacea for all this is nothing but a limit on the freedom of speech (Arthur, 2004). Ethnic jokes are much prevalent in college campuses. Ethnic jokes exploit racial stereotypes. They are often racist and frequently offensive (Davies, 1982). Ethnic jokes are very popular and prevail in almost all societies. They do also play a great role in arising ethnic differences, exploitation and segregation. Ethnic jokes are targeted towards typical ethnic groups, possessing typical characteristics (Hughes, 1966). The usage of these kinds of jokes upgrades or degrades the value of a group in general and ignores the importance and uniqueness of the individual (Lorenz, 1963). Ethnic humor hurts the feelings of people as it leads to various segregations and discriminations (Davies, 1982). Racially offensive humor is increasingly unacceptable and is based on the concept that certain ethnic groups are superior to others. Ethnically superior groups are of the belied that they do have very right to make fun at other inferior groups (Dance, 1977). Ethnic humor is a powerful, destructive and senseless practice that is followed by one generation and transferred to the next generation. The powerful faction has always assumed that they are superior to others in its race and culture. These ethnic groups will try to put down other inferior groups in order to strengthen their own group (Davies, 1982). The superior group will thus feel no guilt in hurting the feelings of the inferior group. Ethnic humor is generated out of this superior feeling and undermines the unity and cooperation prevailing in the society. There are various biological and socio-cultural distinctions which people consider as a base to make ethnic jokes. They sometimes consider color of the skin (lightness or darkness) or other differentiating markers as base for making humor. They do consider various other ethnic differences and cultural variations (Hughes, 1966). No ethnic group has the right to make ethnic jokes against ant other ethnic group. Ethnic humor is always humiliating and insulting. It would only result in further segregation and racial classification. Ethnic groups, of any form, should be discouraged so that it would not further create problems in the already segregated society. Freedom of Speech is the boosting factor of ethnic speech in educational institutions. Institutional racism (systemic racism or structural racism) also prevail in our society. The white institutions are found to be reluctant to serve people of color (non-white minority). Institutions are historically set up to serve only white communities. These institutions function on the basis of race. They operate on the policy of segregation. Institutional racism is the concept that one race is superior to other. Organizations and institutions (both government and private) do racial discrimination, marginalizing the inferior faction. Even though the institutions exclusively for inferior race were technically illegal in America till 1863, our areas still have such institutions. These institutions offer their service only for superior faction and ill-treat students belonging to our community. Institutional racism is followed in all organizations, public bodies, educational institutions (universities) and corporations. Institutional racism influences almost all policies, processes and policies (in both governmental and public institutions). Institutions were historically set up to serve only white communities. These institutions function on the basis of race. They operate on the policy of segregation. Institutional racism is the concept that one race is superior to other. Organizations and institutions (both government and private) do racial discrimination, marginalizing the inferior faction. Institutions exclusively for inferior race were technically illegal in America till 1863. These institutions offer their service only for superior faction and ill-treat people of color. Legislations against racism have made institutional racism disappear to a good extent in United States. Ethnic speech in educational institutions is one of the worst sides of institutional racism. Freedom of speech is encouraging racial talk and ethnic humor. It is high time that we put a restriction on freedom of speech so that at least educational institutions are free from segregation. Colleges and universities have a moral obligation to ensure a peaceful, respectful learning environment for all students. It is therefore necessary to come down hard on speech code offenders. All employees and students should be able to enjoy and work in an educational environment free from discrimination and harassment. Harassment of any person or group of persons on the basis of race, color, nationality, origin, religion, sex, sexual orientation, age, disability, or veteran’s status is a form of discrimination that must be prohibited in all educational institutions. Employees, students, student organizations, or person privileged to work or study in the university community who violates this policy must be subject to disciplinary action. This will finally eliminate racial speech and discrimination from educational institutions. Harassment codes do not violate students’ First Amendment rights. A restriction on free speech is very essential on college campuses. Political correctness is found to be a mere attempt to be sure that everybody on campus feels welcome and is able to learn. References John Arthur, Morality and Moral Controversies: Readings in Moral, Social, and Political Philosophy, Prentice Hall, 2004. â€Å"A Question of Fairness† Ladies Home Jorunal, March 1996, p 17-20. Lubman, Sarah â€Å"Campus Admissions† Wall Street Journal, May 16, p81. Dance, Darryl. â€Å"Wit and Humor in the Slave Narratives. † Journal of Afro-American Issues. Spring, 1977: 125-134. Davies, C. â€Å"Ethnic Jokes, Moral Values and Social Boundaries. † British Journal of Sociology 33 (1982): 383-403. Hughes, Langston, ed. The Book of Negro Humor. New York: Dodd, Mead, 1966. Lincoln, Kenneth. Ind’in Humor. New York: Oxford, 1993. Lorenz, Konrad. On Aggression. Trans. Marjorie Kerr Willison. New York: Harcourt, 1963. Lowe, John. â€Å"Theories of Ethnic Humor: How to Enter, Laughing. † American Quarterly 38 (1986): 439-460. Rich, Frank. The New York Times 13 March 1994: IV, 17.